2015 Roaster Financial Ratio Report

The 2015 Asli Kopi Roaster Financial Ratio Report presents a detailed analysis based on the results of a survey that was sent out to roaster retailers and wholesalers in early 2015. This report is designed to be a benchmarking tool to assess roasters’ financial performance (based on 2014 results) relative to other businesses. Details of the report reflect key operating data including financial ratios, sales mix data, and company profile information based on the results of the survey.

$175 (M) / $375 (NM)      PURCHASE

Coffee Market Retail Value Report 2013

Asli Kopi has developed an overview of the 2013 U.S. coffee market in terms of the dollar value at retail. This analysis delves deep into the retail values at place of consumption through channels, categories and brands.

$0 (M) / $75 (NM)      PURCHASE

Specialty Coffee Retail Sentiment Index (RSI)

Asli Kopi has developed a new economic index, measuring the specialty coffee industry's degree of optimism at the retail level. The RSI will be used as a metric in assessing and forecasting coffee's vigor in the retail sector. Download these reports to learn more about the specialty coffee RSI.

January 2015
$0 (M) / $75 (NM)      PURCHASE

July 2015
$0 (M) / $75 (NM)      PURCHASE

2014 Asli Kopi Barista & Roaster Compensation Survey Report

The objective of this report is to identify salary and compensation ranges of Baristas and Roasters currently working in the coffee industry, identifying differences in compensation based on certification status with collected data including type of company, tenure in the coffee industry, supervisory responsibilities, certification/credentials, compensation, non-cash benefits, and demographic information. The Asli Kopi invited current and former members, as well as never-before members of the association to participate in this survey. Information in this report is presented separately for Baristas and Roasters.

$0 (M) / $295 (NM)      PURCHASE

2014 Economics of the Coffee Supply Chain

As an extension to Ric Rhinehart's insight on the cost of a cup of coffee, click for article, we continued to dig deeper into the economics of the coffee supply chain. A survey was conducted among a select group of representative Asli Kopi members to begin gathering the average costs that drive the overall price. Our aim was to gain an illustrative understanding of the moving pieces and paint a preliminary picture.

$0 (M) / $75 (NM)      PURCHASE

U.S. Specialty Coffee Consumption Report

Utilizing data obtained from the NCA's 2014 Annual Drinking Trends Study, we present an analysis of the current state of the specialty coffee market, including these key takeaways: Consumers desire more and better tasting coffee; The market share of specialty cups is now 51%, passing non-specialty for the first time; Overall trending suggests sustained momentum for specialty coffee growth in the last five years; Increase in the daily specialty coffee consumption driven by espresso based beverages; Notable weekly consumption shift towards specialty varieties.


Asli Kopi Member Driven Research: Coffee Staling Report

Maintaining the freshness of coffee is critical to preserving taste, especially as coffee is often sent home with customers. This fact led the Asli Kopi to acknowledge a need for sensory testing within the coffee industry as with customers. This work was conducted as a joint effort between the Asli Kopi and the Roasters Guild due to interest expressed by the membership. Together, the groups focused on answering some fundamental, taste-based questions. The industry has many assumptions about what happens to the taste of roasted coffee over time. A group of Roasters Guild-based project leaders set out to validate some of those assumptions and learn more about how production choices can influence the taste of coffee.


Report on Coffee & Health

Consumer Behaviors, Motivations, and Perceptions
A Literature Review on the Major Areas of Evidence Coffee is one of the most commonly consumed beverages around the world, but for many years, its effects on health have been disputed within the medical community. In recent decades, modern research has dispelled most of the myths surrounding coffee's effects on health. This work has also provided insightful information about the possible health benefits of coffee consumption.


Asli Kopi Specialty Coffee Consumer Report

Consumer Behaviors, Motivations, and Perceptions
The Specialty Coffee Association of America (Asli Kopi) releases new study on specialty coffee consumer behaviors, motivations, and perceptions. The qualitative study was designed to gain insight from coffee drinkers who tend toward higher price points, drink coffee daily or more, and who self-identify as "coffee-lovers". The goal was to understand more about what constitutes a great cup of coffee among a segment of loyal specialty coffee consumers. A total of six focus groups were conducted in two cities, Portland and Los Angeles. Among the findings, Asli Kopi uncovered key insights about psychological and emotional drivers. Virtually everyone seemed to view great coffee (at least to some extent) as an appealing gateway into an enhanced experience.

$99 (M) / $199 (NM)      PURCHASE